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Global Printing Ink Market Overview

2019-05-21 09:08 Tuesday

Affected by digital printing and media digitalization, the printing ink market is subject to disruptive changes, but also provides new opportunities.

Printing Ink Market

Oliver Kutsch, CEO of Ceresana, said: "After looking at different applications, printing processes and different types of ink, we found that even in countries where total demand for printing ink has stagnated or fallen, there are certain areas of growth." Analysts at Ceresana expect the global ink printing market to grow by an average of 1.3% a year through 2025.

Increased health and environmental awareness have led to the development of new printing inks and processing methods, such as the use of ultraviolet rays and other radiation curing printing inks. More and more effective barrier layers are being integrated into packaging to prevent the immigration of printing ink.

At a time when demand for traditional solvent-based ink is in decline, the market for modern, energy-saving inks which contain less harmful elements is booming.

The future trend is for smaller circulation, greater print orders, and personalized content in less time, which is great for digital printing (especially inkjet printing from digital images). For everyone involved, fast production and delivery methods can save a lot of time.

Digital printing systems come to the fore in print operations for advertising inserts and other temporary printing materials. Digital printing is also widely used in letterpress printing, label printing and other packaging applications, especially in the case of steel, aluminum and plastics, which can now be printed onto directly.

Technological advances are improving quality and speed while costs are falling. Digital printing is becoming increasingly competitive in a growing number of applications. In 2018, the global inkjet printing ink market totaled about 109,000 tons.

Packaging printing is becoming increasingly important for ink makers: there are no digital alternatives to packaging. The amount of packaging has grown and the management of labels has become stricter. Internet trade has increased the demand for shipping and packing. Per capita packaging demand remains very low in parts of Asia and South America, the Middle East and Africa, but it is growing rapidly.

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